As marketing & communication professionals we often have a ton of urgent deadlines, a lot of moving parts, a thousand people to connect with and a schedule of never ending meetings. Stress can being to pile up at times and you feel like there’s not enough time in your day to get it all done.
Tony Robbins said, “stress is now the achiever word for fear.”
I love that. It gives me renewed focus to cast off any doubt, roll up my sleeves and charge head on into the work that I’m meant to do. I hope that it inspires you as well! Here’s my take on shaking off the fear monster that makes it 10x harder to handle yo’ business.
You probably already know the things to do for your body that help to lower your baseline stress. Exercise is the cheapest anxiety relief. Sometimes you can just do a few jumping jacks and feel that nervous buzz around you just burn right off. Take a walk around the block. Do some power stretching with your coworkers. Whatever it takes to move your body and get out of your head. And of course sleep keeps your brain sharp and ready to roll. It’s not easy to get enough hours but you know you feel better when you do. Set a bedtime alarm and wind down with a routine that just makes you feel nice. Self-care is in y’all!
Change your self-talk. When you constantly say things like I’m so busy! I can’t handle this, I don’t, I can’t etc. Start thinking positively instead and give yourself a pep talk. “I’m capable, filled with all the tools I need and am a bad-a$$ ready to conquer this task and everything I do!” Have faith in yourself! You’ve done big things before and can handle this too. Throw on some power tunes and continue the hype as you go hard in the paint on whatever you’re doing.
Finally, remember your why. Think of the mission of your work – delivering happiness to your clients, customers and community. Whether it’s offering a solution to a problem, sharing stories that people are interested in or providing some other service to your audience, everything you do should be moving the needle on happiness. Putting the work you do into perspective should help refocus you and get you jazzed up to do great work. If you have to put a sticky note right on your computer, do it.
Cheers to getting that business handled and the bada$$ you are my friend!
– AB
